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During EduCon in New Orleans, we invite you to participate in the PCMA Wellbeing Challenge brought to you by Destination Cleveland and powered by Heka Health

Participate in a range of wellbeing activities and enjoy some healthy competition with your peers. Earn chances to win prizes for reaching Challenge Goals and working your way up the leaderboard.


The Wellbeing Challenge starts on Monday, June 6 at 12:01 a.m. CDT and ends on Tuesday, June 7 at 11:59 p.m. CDT.

JUMP TO:      To Join       Bonus Activities        Prizes        Leaderboard

1) Download the "Heka Well" Challenge app:

Heka Well App Icon for Challenge Webpage


2) Set up your Challenge Account:

  • If you have participated in the PCMA Stepping UP Challenge, please follow this link for instructions on how to switch your account into the PCMA Wellbeing Challenge

  • Launch the Challenge App and select "PCMA EduCon Wellbeing" Challenge from the list

  • Complete the in-app registration process

  • Pair your supported activity tracker 

    • Anyone can track their steps using their smartphone* by pairing with Apple Health on iOS or Google Fit on Android. (You must have the Apple Health or Google Fit  app installed on your phone and tracking your steps before pairing.)

    • The Challenge app also imports step data from FitbitGarmin and Apple Watch

3) Start Walking:

  • To sync your step data to the app, select "Tap to sync steps" at the top of the dashboard

  • Note that your steps will only count from the time you first pair your tracker

  • Please sync your activity tracker at least one time every 24-hour period and before your Challenge end time to make sure all your steps count!



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4) Connect:

  • Stop by the Heka Health Desk to get your Wellbeing Challenge button to identify you to other Challengers and to Connect with them in the app. The Heka Health Desk will open at 1:00 p.m. CDT on Sunday, June 5 near Registration. Starting on Monday, June 6, the Heka Health Desk will be relocated to The Hub (near Destination Cleveland's booth) for the remainder of the event.


Questions?  Check out the FAQ here or email




Challenge Final Leaderboard Prize: Keep an eye on the leaderboard as the final Top 5 will be entered into a drawing for a chance to win a Vitamix blender. 

Join us for the Final Leaderboard Prize drawing on Wednesday, June 8 at 10:45 a.m. at the Destination Cleveland's booth! Prize winner will be contacted via email and does not need to be present to win.

Challenge Goal Prizes: Hit the Challenge Goal Levels of 25K, 35K and 45K points to win fitness prizes. We are excited to give away a prize to all participants that reach a Challenge Goal. Upon hitting the Challenge Goal Levels, stop by the Destination Cleveland booth to collect your prize.

Challenge Goal Prize winners can pick up prizes at the Destination Cleveland's booth (next to Heka Health Desk) on Monday and Tuesday from 8:00 a.m. to 5:00 p.m. and on Wednesday, June 8 up until 11:00 a.m. 




Engage in wellness activities and earn bonus points to help you achieve your goals. You will earn bonus points for each completed activity. Once the Challenge has started, tap the Bonus Activities button ** in the Challenge App.

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Scan-In: Using the in-app Scan-In module, scan the QR code daily for 1000 bonus points available at the following locations:

  • Fun Run: Monday, June 6, at 6:30 a.m. to 7:30 a.m. 

Location: Meet in Empire Foyer

  • Destination Cleveland Booth: Monday and Tuesday, June 6-7 at 8:00 a.m. to 5:00 p.m.

Location: The Hub

  • Meditation: Monday and Tuesday, June 6-7 at 8:00 a.m. to 5:00 p.m.

Location: Strand 1

  • Massage Lounge: Monday and Tuesday, June 6-7 at 8:00 a.m. to 5:00 p.m.

Location: The Hub

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  • Stairs: Monday and Tuesday, June 6-7 at 8:00 a.m. to 5:00 p.m.

Location: Second Floor, top of the stair

  • Gratitude Wall: Monday and Tuesday, June 6-7 at 8:00 a.m. to 5:00 p.m.

Location: The Hub

  • Hospitality Helping Hands:  Monday, June 6, at 3:00 p.m. to 5:00 p.m.

Location: Celestin E

  • Give Back Bash: Monday, June 6 at 9:00 p.m. to Midnight

Location: Vintage Rock Club

  • Namaste with PCMA:  Tuesday, June 7 at 7:00 a.m. to 8:00 a.m.

Location: Pool Deck (5th floor)

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Social Connect: Meet other Wellbeing Challenge participants that are identified with a Challenge button throughout the show. Share with others what you want to learn during the event by using the in-app feature to scan others' personal Connect QR codes. Receive 500 bonus points per connection. 





Check out your status anytime on the Leaderboard at the Heka Health Desk. 


The Leaderboard (also available within the app) rotates among the top 25 steppers and is refreshed approximately every 10 minutes once the Challenge has started.


If you have any questions please visit the Heka Health Desk (near Destination Cleveland's booth) at the event or email


* Supported devices and operating systems

** Bonus Activities:

  1. On the Challenge app's main dashboard, tap the Bonus Activities selector.

  2. Press the Scan-In or Social Connect button and follow the app instruction to receive your bonus steps.

*** To qualify for challenge prizes you must be a PCMA EduCon 2022 registered attendee.

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