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Join the Walking Challenge at United Fresh 2019 in Chicago, IL June 10 - 12!
Participate in some friendly and healthy competition amongst your peers as you work your way up the leaderboard!


The Challenge starts on Monday, June 10 at noon CT and ends on Wednesday, June 12 at 12:30 p.m. CT. Participants can track their steps using their own personal Fitbit, Apple Watch, Garmin, or the step trackers integrated on their iPhone/Android smartphone via Apple Health or Google Fit. (i)

To join:
1) Download the Heka Walk Walking Challenge App:
2) Launch the App and complete the in-app registration and pairing process:
  • Launch the Challenge app and select the "United Fresh" from the list of Walking Challenges
  • Complete the registration fields
  • Pair your supported step tracker (see the Challenge FAQ Webpage for details)
3) Start Walking!
  • To sync your step data to the app, select "Tap to sync steps" at the top of the dashboard
  • Note that your steps will only count from the time you first pair your step tracker
  • Please sync your step data at least one time a day as some data sources will not provide step data that is over 24 hours old



The top 25 steppers from the final leaderboard will be eligible for a grand prize drawing at the conclusion of the Challenge of $1,000 cash plus a free registration to United Fresh 2020 in San Diego. The stepper must be present at the award ceremony to claim prize!



To help you support your Challenge efforts, scan the six (6) QR codes daily using the Challenge App at the following locations throughout the Expo, and receive 500 bonus steps at each scan: (ii)

  1. Navy Pier - (Opening Party, Navy Pier)

  2. House of Blues - (Late Night Party, House of Blues)

  3. Fresh Festival - (Grand Concourse Lobby)

  4. General Session  - (Vista Ballroom)

  5. Crunch Pak Booth- (#6040)

  6. Membership Booth - (#1052)

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Prize will be awarded on Wednesday, June 12 at 2:30 p.m. CT on the Main Stage and the winner must be present to win.

If you have any questions, email us at

(i) The Walking Challenge app requires iOS 9.0 and above on the following devices:  iPhone 4S and above, iPad Air, Mini, and 3rd & 4th generation iPads. Android requirements: Android 5.0 and above that have not been customized by the phone-tablet manufacturer.

(ii) To scan QR codes:

  1. Open the 'Heka Walk Walking Challenge' app

  2. Press the Scan-In button located on the Walking Challenge dashboard in the app. Note that you will need to allow the app access to your device's camera 

  3. Align the app viewer with the QR Code and the code will automatically be detected and confirmed

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