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Join the Caesars Entertainment Wellness Challenge Powered by Heka Health at the ​2023 ASAE Annual Meeting & Exposition

Participate in a range of Wellness activities and some healthy competition with your peers. Win some amazing prizes for reaching your Challenge Goals and working your way up the Leaderboard. 

The Challenge starts Sat Aug 5 at 6:30p ET and ends Tue Aug 8 at 9:00p ET




1) Download the "Heka Well" app:

2) Complete the in-app registration and pairing process:

  • Launch the Challenge app and select the "ASAE Caesars Wellness" Challenge from the list


3) Start Walking!

  • To sync your step data to the app, select "Tap to sync steps" at the top of the dashboard. 

  • Please sync your step data at least one time per 24-hour period and before the Challenge end time to make sure all your steps count!

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4) Connect:

  • Stop by the Wellness Challenge desk (near registration) to get your Wellness Challenge pin to identify you to other Challengers and to Connect with them in the app.

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Engage in wellness activities and earn bonus points to help you achieve your Challenge goals. Once the Challenge has started, press the "Bonus Activities" selector ** in the Challenge App:

1. Social ConnectEarn 500 bonus points per connection (limit 50 total connections). Stop by the Wellness Challenge Desk (near registration) to pick up your Wellness Challenge pin to identify you to fellow Challengers. Then connect with other participants using your Challenge app and learn what they are interested in learning from others at this event. 

2. Chat: Use the in-app Chat module to interact with other Challenge participants and share how you are living well. You will earn 500 bonus points (limit of three bonus grants per day) for sharing healthy stories and photos.

3. Gratitude Journal: Use the app and enter the 3 things you are grateful for or the positive events that have happened in your day. Practice your journaling daily to lower stress levels and feel calmer at night. You will automatically receive 1,000 bonus points per day for completing your journal entries.

4. Caesars Entertainment Video: Earn 1,000 bonus points (limit one grant during the Challenge) by learning more about Caesars Entertainment via a short sizzle reel.

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Caesars Wellness Challenge app

5. Scan-In at Challenge Booth: Stop by the Wellness Challenge desk (located near registration) and learn how to custom-design your own Wellbeing Experience to support and stay connected with your community and drive new sponsorship and fundraising revenue. Earn 1,000 bonus points per day during the Challenge. 



You’ll have the opportunity to be entered into four different prize packages based on the following criteria:



All participants that are in the Final Top 10 of the cumulative leaderboard, will be entered into a drawing for one Wellness Stay at Caesars Palace Package. The prize package includes: *** 

  • 2-night stay at Caesars Palace in a Deluxe King room overlooking the Las Vegas Strip

  • Stretch limo to and from the airport

  • Envelop yourself in Qua Baths & Spa’s sprawling 50,000-square-foot spa grounds where you can indulge in an array of skincare and massage services. Includes a 50-minute massage

  • Dinner for two at world-renowned Chef Nobu Matsuhisa’s award-winning Nobu Restaurant at Caesars Palace *$400 limit

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All participants exceeding 30,000 cumulative points during the Challenge will be entered into a drawing for one Atlantic City Getaway package. The prize package includes: *** 

  • 2-night stay in a King room at the luxurious Caesars Atlantic City

  • Dinner for two at the recently opened Nobu Restaurant and round trip limo transfer to the airport

  • Access to Qua Baths & Spa, a luxurious retreat that taps into the natural, healing powers of water to bring you a one-of-a-kind experience. Includes a 50-minute massage

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All participants exceeding 20,000 cumulative points during the Challenge will be entered into a drawing for one Lake Tahoe Retreat package. The prize package includes: *** ​​

  • Escape to North America’s largest alpine lake with a 2-night King room stay at the stylish Harrah’s Lake Tahoe

  • Dinner for two at Gordon Ramsay Hell's Kitchen 

  • Stretch limo to and from the airport

  • Unwind and enhance your overall wellbeing with a 50-minute massage, relaxing aromatherapy, indulge, and much more at Reflections the Spa at Harrah’s Lake Tahoe

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All participants exceeding 10,000 cumulative points during the Challenge will be entered into a drawing for twenty Caesars Swag Bags. The swag bags include: *** 

  • Tote bag filled with Caesars Entertainment branded baseball caps and water bottles

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Prize winners will be announced via email on Wednesday, August 9th



For more information request support here or email

** Bonus Activities:

  1. On the Challenge app's main dashboard, tap the Bonus Activities selector.

  2. Click the hypertext link bonus activity name in the description list above (e.g., Scan-In) to get additional instructions on each activity.

*** For Challenge prizes:

  • Accommodations are subject to availability and excludes major holidays

  • Reservations must be booked at least 60 days in advance

  • Valid until December 30, 2024 and is non-transferable

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