powering wellbeing experiences
WELLNESS CHALLENGE
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JUMP TO: Join Bonus Activities Prizes
Join our new AVMA Wellbeing Challenge where you score points just for taking care of yourself. Walking, meditating, and even laughing will move you up the leaderboard. Over 100 prizes will be awarded — from Amazon gift cards, to a new pair of Brooks shoes and even a set of Bose headphones! Take care of yourself during the AVMA Convention and win big.
The Challenge starts on Friday, July 10 at 12:01 a.m. PT and ends Tuesday, July 14 at 11:59 p.m. PT
TO JOIN
1) Starting July 1, download the Heka Well app
2) Set up your Challenge Account:
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Select the "AVMA Wellbeing" Challenge, complete the in-app registration, and pair your supported activity tracker:
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Apple iPhone: iPhone, Apple Watch, Fitbit, or Garmin
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Android Phone: select Steps tracked by your Phone (via Health Connect), Samsung Health (requires Samsung Health to be synched with Google's Health Connect), Google Fit, Fitbit, or Garmin
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3) Earn points for every step you take and bonus activity you complete
QUESTIONS?: Check out our FAQ pages, fill out our support form, or email info@hekahealth.com
BONUS ACTIVITIES
Earn bonus points for each completed activity. Once the Challenge has started, tap the Bonus Activities button at the bottom of the Challenge App.
Scan-In: earn 1,000 bonus points per day for scanning the QR codes at the following locations:
1) Merck Booth #1406 located inside the AVMA Exhibit Hall, Halls AB.
2) Wellness Booth hosted by the AVMA Trust located in AB Lobby next to Registration.
3) Mocktails & Music hosted by Merck located in AB Lobby next to Registration.
4) AVMA Sporting Events (Fri, Sat, Sun): Yoga, 5K, Pilates - check the event app for dates, times and locations. Pre-registration is required.
5) Wellbeing Walk hosted by Merck. Don't miss all three stops located on the outdoor path on the way to ACC North and the Arena, North Palm Court.
Chat: Use the in-app Chat module to interact with other participants and earn 500 bonus points for your first two posts each day.
Breathwork: Experience the simple yet powerful technique of box breathing, a method to promote relaxation, calm the nervous system, reduce stress and anxiety, and improve focus by equalizing the duration of each part of the breath cycle. You will automatically receive 1,000 bonus points per day at the end of each session.
Gratitude Journal: Practice journaling daily to lower stress levels and feel calmer at night. You will automatically receive 1,000 bonus points per day for completing your journal entries in the App.
Meditation: Find a quiet space or put on your headset and follow along with the meditation video. You will automatically receive 1,000 bonus points per day at the end of each session.
Sound Healing: Utilizes sound frequencies and vibrations, like those from singing bowls, to induce relaxation, promote healing, and enhance well-being. Follow along with the in-app video. You will automatically receive 1,000 bonus points per day at the end of each session.
Laughter Session: Studies indicate that laughter helps lowers stress, alleviate anxiety, reduce inflammation, and improve blood flow. Try this 'purposeful playful laughter’ video. You will automatically receive 1,000 bonus points per day at the end of each session.
CHALLENGE PRIZES
First 1,500: The first 1,500 participants that download the AVMA Wellbeing Challenge will receive a XXX. Stop by the Mocktails & Music desk (11:30 a.m. – 1:00 p.m. on Friday or 12:30 - 2:00 PM on Saturday) to claim your prize.
5K+ points: All participants exceeding 5K points receive 30-days free access to The Mindfulness App (no credit card entry required) and a 50% discount code.
15K+ points: All participants exceeding 15K points during the Challenge will receive a one-year subscription to DinnerTime (no credit card entry required). DinnerTime is a personalized healthy meal planning solution.
25K+ points: All participants exceeding 25K points will be entered into a drawing to win 1 of 50 Amazon gift cards (value $25)
50K+ points: All participants exceeding 50K points will be entered into a drawing to win 1 of 25 goodr sunglasses gift cards (value $30)
75K+ points: All participants exceeding 75K points will be entered into a drawing to win 1 of 10 Brooks running shoes gift cards (value $100)
Final Top 10: All participants in the Final Top 10 on the Challenge Leaderboard will be entered into a drawing to win 1 of 3 Bose headphone gift cards (value $150)
Winners will be announced via email after the Challenge has ended.You must be a registered attendee of AVMA Convention 2026 to win prizes.
